Our Customers
Case Studies, Success Stories & Videos
We work with a growing roster of over 60+ councils across the UK to support the deliver of local, county and national elections to an electorate of more than 10 million people.
Providing unrivalled service backed by an expert and pro-active customer support team, we collaborate with local authorities to develop solutions that meet their expanding needs and legislative requirements.
Councils Who Have Chosen Modern Polling
Why Councils Choose Modern Polling
London Borough of Tower Hamlets: Modern Polling
Robert Curtis, Head of Electoral Services at London Borough of Tower Hamlets talks about his experience of implementing Modern Polling for the first time at their elections in 2026.
Tunbridge Wells Borough Council: Early Voting Pilot
Hear from William Benson, Chief Executive and Returning Officer of Tunbridge Wells Borough Council on working with Modern Democracy for their 2026 Early Voting Pilot.
Guildford and Waverley Borough Councils: Modern Polling for shadow elections
Terry Stanley, Electoral Services Manager, Guildford and Waverley Borough Councils talks about implementing Modern Polling and how polling station technology is key to the future delivery of elections.
Modern Democracy CEO: Poll Station Digital Transformation
Hear from our CEO, Siobhan Donaghy as she outlines how Modern Democracy are helping Councils across the UK to transform their polling day experience.
Election Day: Behind the Scenes
at Modern Democracy
Take a brief look behind the scenes at the support the Modern Democracy team offers on your election day.
Chorley Council:
Alleviating Election Day Stress
Modern Polling was designed by election managers for election managers so we know it ticks all the boxes. Hear just how transformative it has been for Chorley Council.
Reigate & Banstead:
Easing Staff Pressures
Watford Borough Council: Modern Polling
Hear from Donna Nolan, Chief Executive of Watford Borough Council on the impact of Modern Polling on their election processes.
Cabinet Office: Voter ID Pilots using Modern Polling
Hear how Modern Polling was used in The Cabinet Office's Voter ID pilots in 2018 and 2019.
What Our
Customers Say:
Customer Case Studies
CASE STUDY
Leading the Way: How Modern Polling Is Easing The Path To Unitary Reorganisation
With local government reorganisation underway in Surrey, Guildford and Waverley Borough Councils are preparing to become part of the new West Surrey Council from April 2027, bringing together six district and borough councils into a single unitary authority.
As six councils come together to create the new West Surrey Council, having a consistent digital polling platform gives us confidence that we‘ll all be able to work together in the same way. I see polling station technology as being key to the future delivery of elections across the new authority.
CASE STUDY
Leading the Way: Modern Polling Delivering with Robustness and Transparency
Tower Hamlets’ Returning Officer Rob Curtis delivers elections across one of the UK’s most complex urban authorities.
With election administration subject to exceptionally high levels of oversight, from stakeholders, political parties, polling agents and external observers, the Council’s Returning Officer requires a polling station solution that can deliver operational efficiencies without compromising confidence in integrity, transparency and resilience.
Because Modern Polling formed part of our polling station process, it came under exactly the same level of scrutiny as every other aspect of the election. It stood up to that scrutiny with flying colours.
CASE STUDY
Leading the Way: How Modern Democracy and Tunbridge Wells Delivered Ambitious Electoral Pilots
In May 2026, Tunbridge Wells Borough Council participated in the UK Government's flexible voting pilots during local elections in one of the most significant changes to election delivery in decades.
The pilot enabled electors to vote the weekend before polling day at any one of three voting hubs across the borough, including a shopping centre in Royal Tunbridge Wells.
Elections are the cornerstone of our democracy and I think anything we can do to make them more accessible to voters has to be worth exploring. The early voting pilot showed how technology can help make voting more convenient while maintaining confidence in the process.
CASE STUDY
Leading the Way: How Cambridge City Council Delivered a Successful Early Voting Pilot
Cambridge City Council serves one of the UK’s most innovative and internationally recognised cities. With a diverse electorate and a reputation for embracing new ideas, the council was selected to participate in the UK Government’s flexible voting.
The pilot enabled electors to cast their vote ahead of polling day at one of three dedicated voting hubs across the city over three days.
People were genuinely excited about being able to vote early. We had electors queuing before we opened on the first day and throughout the pilot people told us how much they valued having more choice over when and where they could vote. It was one of the most positive experiences I‘ve had in elections.
CASE STUDY
Elmbridge Borough Council: Trusted to Transform: Digital Transformation Stories
In May 2024, Elmbridge Borough Council ran one of its busiest elections—electing councillors and Police and Crime Commissioners on the same day across 65 polling stations, while processing over 25,000 proxy and postal voters. The introduction of Voter ID and rising postal vote volumes meant a faster, more efficient system was essential.
With the introduction of the Election Act in 2022, the requirement for Voter ID, as well as the number of postal votes, it was clear this was something worth investing in.
CASE STUDY
Bath & North East Somerset Council: Trusted to Transform: Digital Transformation Stories
Bath & North East Somerset Council serves 139,000 electors across urban and rural areas, managing 120 polling stations with a team of just two core electoral staff. After the Elections Act 2022 increased administrative demands, they sought a digital register to simplify processes, improve accuracy, and reduce paperwork.
We’ve known Modern Democracy for over five years and followed the development of Modern Polling with interest. We were waiting for the right moment to join—and that came with the Elections Act 2022.
CASE STUDY
Spelthorne Borough Council: Staffing and Accuracy
Spelthorne Borough Council’s electoral services team had an experienced team of election staff, many of them having worked at polling statons across the borough over the course of several years. As a result, they had a well-honed knowledge and familiarity with the traditonal paper-based form of voter check-in and processing. Moving to Modern Polling represented a major change in a long-established practce.
We knew that making such a major change to the way that we run our polling stations, we needed to bring staff along with us.
CASE STUDY
Watford Borough Council: Voter ID Pilot
Modern Polling was successfully used by Watford Borough Council in the May 2018 Voter ID pilots. This was the first, and only fully online electoral register to be used in polling stations in the UK. With the aim of trialing Voter ID, the successful delivery provided much needed insight and meaningful statistics to the Cabinet Office to inform and drive UK legislation.
Working with Watford Borough Council, as part of the pilot control group, to trial and refine our Modern Polling application.
Our Focus Group
What is it?
Our Focus Group is an exclusive community for Modern Democracy customers led by Product Ambassador Andy Tiffin (former Elections Manager at Hart).
The Benefits
We work alongside our councils to learn from each other, sharing experiences, discussing current and future challenges and development ideas. Our development is driven by customers, for customers that drives improvements to our service.
Results
Our Voter ID Module was designed and developed from customer input
at the Focus Group.
